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What's New at Standex Food Service Equipment Group

Master-Bilt Featured in October Issue of FE&S Magazine

by Oct 08, 2014

Merchandising Refrigerated Menu Items Can Be Cool
A Q & A with Master-Bilt's Lynn Burge, Advertising and Promotions Manager


Q. How important has foodservice become to the convenience store channel?
LB: It's very important. Fresh sandwiches and salads requiring onsite food preparation have become popular. Also, increased co-branding with quick-serve foodservice companies has accelerated growth in this channel.

Q. What are the foodservice merchandising challenges convenience stores face?
LB: Maximum utilization of sales space, quality equipment and energy efficiency are the biggest challenges.

Q. What are the benefits of Master-Bilt's merchandising solutions?
LB: Glass door merchandisers showcase a wide variety of products. Operators can choose between models with top lighted graphic panels or full-length glass doors. Open air merchandisers provide easy product access. Both high-capacity vertical models and horizontal point-of-purchase units are available. A wide variety of ice merchandisers as well as mobile display freezers and countertop freezers can help optimize sales. Dipping/display cabinets display and store ice cream. Walk-in coolers and freezers provide both back-of-house storage and front-of-house glass door merchandising. Coolers and freezers or combinations offer numerous sizes and options to fit a store's requirements. Glass door walk-in coolers and freezers showcase beverages, dairy and frozen foods.

Q. What are the features of these merchandisers that set them apart and make them unique?
LB: Glass door merchandisers have a strong set of standard features such as LED lighting, heavy-duty shelving, a three-year parts and labor warranty and they are ENERGY STAR qualified. Sixteen models of new open air merchandisers provide flexibility to meet retail space needs and already met 2017 Department of Energy requirements.


Past News

Master-Bilt Featured in October Issue of FE&S Magazine

by Katie Pierce | Oct 08, 2014

Merchandising Refrigerated Menu Items Can Be Cool
A Q & A with Master-Bilt's Lynn Burge, Advertising and Promotions Manager


Q. How important has foodservice become to the convenience store channel?
LB: It's very important. Fresh sandwiches and salads requiring onsite food preparation have become popular. Also, increased co-branding with quick-serve foodservice companies has accelerated growth in this channel.

Q. What are the foodservice merchandising challenges convenience stores face?
LB: Maximum utilization of sales space, quality equipment and energy efficiency are the biggest challenges.

Q. What are the benefits of Master-Bilt's merchandising solutions?
LB: Glass door merchandisers showcase a wide variety of products. Operators can choose between models with top lighted graphic panels or full-length glass doors. Open air merchandisers provide easy product access. Both high-capacity vertical models and horizontal point-of-purchase units are available. A wide variety of ice merchandisers as well as mobile display freezers and countertop freezers can help optimize sales. Dipping/display cabinets display and store ice cream. Walk-in coolers and freezers provide both back-of-house storage and front-of-house glass door merchandising. Coolers and freezers or combinations offer numerous sizes and options to fit a store's requirements. Glass door walk-in coolers and freezers showcase beverages, dairy and frozen foods.

Q. What are the features of these merchandisers that set them apart and make them unique?
LB: Glass door merchandisers have a strong set of standard features such as LED lighting, heavy-duty shelving, a three-year parts and labor warranty and they are ENERGY STAR qualified. Sixteen models of new open air merchandisers provide flexibility to meet retail space needs and already met 2017 Department of Energy requirements.